Fitbit’s activity-tracking bands are designed for fitness, but the company is trying hard to make them look fashionable. Last week, it unveiled Fitbit Alta, a “fashion-forward” device that can be worn with an array of wristbands, from leather straps to stainless steel bangles. Today (Feb. 10), Fitbit revealed that it’s taking Alta all the way to the runway. The company is partnering with Public School, the much-hyped New York fashion label whose founders, Maxwell Osborne and Dao-Yi Chow, are currently rebooting DKNY. At New York Fashion Week on Feb. 14, their models will be wearing the Fitbit Alta with custom Public School wristbands. According to WWD (paywall), Chow and Osborne, who spent the last six months developing the bands, have come up with five different styles: “a braided bracelet fashioned from a stretchy nylon cord, a watch with a hollow space, a rubber band version, a bangle and a twisted cable.” The press release says there will be metal bands and sporty ones with bold graphics, and they’ll reflect Public School’s style, inspired by the streets of New York. Fitbit has yet to finalize which of these it will actually produce, and the retail products may differ from w...